
Some of the 2007 run crew looking over Lake Mendota at the top of Observatory Hill on the Ironman Wisconsin run course.
Team Evotri, IronWil and RobbyB present the third annual Wisconsin Brick Adventure, or WIBA (WEE-bah). It's a semi-supported weekend of brick workouts on the Ironman Wisconsin swim, bike, and run courses. Participate in a laid-back, train at your own pace introduction to the course with local athletes who have spent many hours in the area and who have competed in Ironman Wisconsin.
You, the triathlete. There's no need to be entered in Ironman Wisconsin. Just be able to complete long swims, rides, and runs at your own pace.
All sessions take place in Madison, Wisconsin and the surrounding area on the Ironman Wisconsin swim, bike, and run courses. See below for a list of lodging options in downtown Madison for easy access to the course and associated activities of the weekend.
Friday, June 27 through Sunday, June 29, 2008
Head over to the registration page and reserve your spot. It costs nothing.
This is tentative schedule of events for the weekend. All times are subject to change.
| Day | Start | Duration | End | Transition | Activity | Location |
|---|---|---|---|---|---|---|
| Friday, 6/27 | 5:00 PM | 0:30 | 5:30 PM | 0:00 | Registration | Zoned 4 Fitness |
| 5:30 PM | 1:00 | 6:30 PM | 0:30 | Training w/Power Talk | Zoned 4 Fitness | |
| 7:00 PM | 2:00 | 9:00 PM | 1:30 | Welcome Dinner | TBD | |
| 10:30 PM | 8:00 | 6:30 AM | 1:00 | Sleep | Bed | |
| Saturday, 6/28 | 7:30 AM | 1:30 | 9:00 AM | 0:30 | Open Water Swim | Olin Park (across from Terrace) |
| 9:30 AM | 6:00 | 3:30 PM | 1:30 | Bike ride | Olin Park (across from Terrace) | |
| 5:00 PM | 0:45 | 5:45 PM | 1:00 | Run off bike (optional) | Downtown Madison | |
| 6:45 PM | 2:00 | 8:45 PM | 1:45 | Dinner | TBD | |
| 10:30 PM | 8:00 | 6:30 AM | 1:00 | Sleep | Bed | |
| Sunday, 6/29 | 7:30 AM | 2:00 | 9:30 AM | 1:00 | Long Run | Run Course |
| 10:30 AM | 2:00 | 12:30 PM | 0:15 | Bike Maintenance Clinic & Q/A | Endurance House | |
| 12:45 PM | 1:00 | 1:45 PM | 0:00 | Lunch | TBD |
All athletes are encouraged to bring their preferred endurance fuels on the course. For the bike, the course maps have the location of three Kwik Trips. These gas stations are more the happy to provide you with water, Gatorade, Snickers, and other goodies to keep you energized. All you have to do is bring a few American dollar bills along. They also take credit cards if that's your thing.
Bike Course Maps (in PDF for your printing pleasure):
- Full Course: Start at Monona Terrace, two loops and return (112 mi)
- Single Loop: Start at Monona Terrace, one loop and return (~75 miles)
- Two Loop: Start at Fireman's Park in Verona and complete two loops. (80 miles)
Here's a map of all the spots involved in the WIBA weekend. The official swim course is in blue. We'll be on other side of the lake by the swimming icon. The bike course is green, while the run course is in red. All the nearby hotels have the bed icons. Click on each one to get a link to each one or see the list below.
You're going to need a place to stay if you're from out of town. Here are three hotels really close by the Zoned 4 Fitness site:
- Sheraton: had the most rooms available as of 4/11.
- Holiday Inn Express: Had 16 rooms left as of 4/11.
- Clarion Suites: slim pickins on 4/11
If you'd like to stay near the Monona Terrace and State Street, try these spots out.
- Hilton: Official IM WI hotel
- The Concourse Hotel
- The Edgewater: Fancy over Lake Mendota
- Inn on the Park: on the square
- Double Tree
- University Inn: On state street
If you still have questions, feel free to contact us: wibainfo@gmail.com. We'll list the frequently asked ones here as they come in.




